Bright orange style meets Japanese media culture in the Seiko 5 Sports SKX Orange Boy Popeye Edition, model HDB013J. Created to celebrate the 50th anniversary of POPEYE magazine, this Made in Japan watch combines iconic dive-style heritage with legendary editorial history. The case back features a printed illustration of Popeye from the cover of the magazine's very first issue, alongside an individual serial number. A custom P logo is engraved directly onto the crown for a subtle branded touch.
POPEYE magazine has long defined city boy fashion and culture in Tokyo and beyond. Seiko 5 Sports watches have earned a global following for reliable engineering and bold design. This rare crossover was produced in strictly limited quantities: 100 pieces offered through Popeye's online store as an early reservation sale, and 400 more released through Seiko's own store and website.
Designed for active wear, this brand-new watch features a non-precious metal case without a battery. The flexible rubber strap makes it easy to wear on outdoor trips or in everyday casual settings. It arrives complete with a special presentation box designed exclusively for this limited collaboration.
Limited-edition SEIKO 5 Sports SKX “Orange Boy” watch, created in collaboration with POPEYE to celebrate the magazine’s 50th anniversary. Limited to 500 pieces total, including 100 advance-reservation pieces through the POPEYE Online Store and 400 pieces through SEIKO’s online store and retail locations.
Features a caseback printed with an illustration inspired by Popeye on the cover of the first issue, an individual serial number, and a crown engraved with the P logo. Equipped with a rubber band suitable for outdoor use and presented in a special box exclusive to this edition. Made in Japan. SEIKO model number: HDB013J.



